Final answer:
The correct order of occurrence for the processes involved in the Four A's in a selling process is Approach, Ask, Advocate, Assure.
Step-by-step explanation:
The correct order of occurrence for the processes involved in the Four A's in a selling process is:
- Approach: This is the initial stage where the salesperson makes contact with the potential customer.
- Ask: In this stage, the salesperson asks the customer questions to understand their needs and preferences.
- Advocate: The salesperson presents the product or service as the solution to the customer's needs, highlighting its features and benefits.
- Assure: Lastly, the salesperson provides reassurance and addresses any concerns or objections the customer may have, ensuring their confidence in the purchase decision.