Question

Ms. Marcia Wilson owns and operates Marcia’s Dry Cleaning, which is an upscale dry cleaner in a well-to-do suburban neighborhood. Marcia makes her business stand out from the competition by providing superior customer service. She wants to keep track of each of her customers and their orders. Ultimately, she wants to notify them that their clothes are ready via email.

Answer 1

Marcia Wilson intends to improve her dry-cleaning business by tracking customer orders and sending email notifications when orders are ready, enhancing customer service.

Step-by-step explanation:

Ms. Marcia Wilson, the owner of Marcia’s Dry Cleaning, is focused on maintaining superior customer service in her upscale dry-cleaning business. To enhance customer experience, she aims to establish a systematic way to track customer orders and preferences, as well as leverage technology to send email notifications when orders are ready. This involves organizing customer data, perhaps using a Customer Relationship Management (CRM) system, which allows businesses to manage business relationships and the data and information associated with them. By meticulously recording orders and promptly notifying customers, Marcia will not only increase efficiency but also boost customer satisfaction and loyalty.