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Your SWOT analysis reveals no obvious options for growth with your current product lines. So you decide to use some retained earnings the firm has been saving and launch new product lines. After careful analysis you decide to launch two new product lines, one centered on plastic bags (such as trash bags and sandwich bags), the other a line of automobile-care products (such as soaps and waxes). Which corporate-level strategy are you pursuing

User Abedin
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1 Answer

8 votes

Answer:

"Unrelated diversification" is the correct solution.

Step-by-step explanation:

  • Unrelated diversification would be a kind of diversification whenever a company introduces additional as well as completely irrelevant product range as well as enters market opportunities.
  • This somehow happens whenever the company starts trying to consolidate into firms that support the concept and among the most commercial reward for something like an institution.
User Martin Zeitler
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