Final answer:
The Engel-Kollat-Blackwell model is a consumer decision-making model that consists of three stages: input, process, and output. To draw a comprehensive consumer behavior model, you can represent personal, psychological, and social factors in the input stage, information search, evaluation of alternatives, and purchase decisions in the process stage, and post-purchase behavior in the output stage.
Step-by-step explanation:
The student asked about drawing a comprehensive consumer behavior model after buying an 85-inch TV, referencing the Engel-Kollat-Blackwell model. The Engel-Kollat-Blackwell model is a consumer decision-making model that consists of three stages: input, process, and output. In the input stage, the consumer is influenced by various factors such as personal, psychological, and social. In the process stage, the consumer goes through information search, evaluation of alternatives, and purchase decisions. In the output stage, the consumer experiences post-purchase behavior.
To draw a comprehensive consumer behavior model, you can start by representing the input stage with factors such as personal characteristics (e.g., age, income), psychological factors (e.g., motivation, perception), and social factors (e.g., family, culture). Then, represent the process stage with arrows showing the flow of information search, evaluation of alternatives, and purchase decisions. Finally, represent the output stage with arrows showing post-purchase behavior, such as satisfaction or dissatisfaction.