Final answer:
A for-profit hospital can demonstrate community awareness and attract business by sponsoring colorectal cancer screening for the community. This initiative not only provides a valuable service but also helps raise awareness about the importance of early detection and prevention. Additionally, it addresses healthcare disparities by providing access to individuals who may not have the resources to get screened.
Step-by-step explanation:
A for-profit hospital that has just moved into the area wants to demonstrate community awareness and attract business. One way it can achieve this is by sponsoring colorectal cancer screening, offering the service for free or at a reduced cost to the community. By doing so, the hospital is not only providing a valuable healthcare service, but also showing its commitment to the well-being of the community.
Sponsoring colorectal cancer screening can help raise awareness about the importance of early detection and prevention of this disease. It also gives the hospital an opportunity to build a positive reputation and attract potential patients.
In addition, this initiative can help address the issue of healthcare disparities. The reference provided suggests that there is a tendency for doctors and hospitals to avoid serving the poorest areas in favor of areas where patients have better insurance coverage. By offering free or discounted screenings, the for-profit hospital can help bridge this gap and provide healthcare access to individuals who may not otherwise have the resources to get screened.