Final answer:
The Hootsuite Promote feature primarily offers two ways to pay for promoting content: Automated Boosting and Single Post Boosting. Automated Boosting is rule-based while Single Post Boosting is manually controlled for individual posts.
Step-by-step explanation:
The Hootsuite Promote feature offers two main ways to pay for promoting your published organic content on social media. These are:
- Automated Boosting: This option allows you to set rules to automatically boost posts based on preselected criteria like performance, audience engagement, or topic relevance.
- Single Post Boosting: This method gives you the control to manually select individual posts to promote with a specific budget and targeting settings.
Note that the options 'Intelligent Cost Per Click' and 'Automatic Organic Performance Promotion' are not listed as standard features of Hootsuite Promote; and the 'Automagic ROI Enhance Feature' does not exist within the context of known Hootsuite features.