Question

Communication strategy is the commander's tool for engaging in the "battle for the narrative" through _____. (Select all that apply.)

1. eliminating the "say-do gap" where actions, words, and images do not match
2. empowering subordinates to take the initiative in the information environment
3. establishing a separate communications effort
4. providing guidance to subordinate leaders at all levels

Answer 1

A communication strategy is a critical tool in shaping the narrative by aligning words, actions, and images, empowering subordinates, and guiding subordinate leaders to ensure effective and cohesive communication efforts.

Step-by-step explanation:

A communication strategy is the commander's tool for engaging in the "battle for the narrative" through various methods. The correct options for executing this strategy are:

• Eliminating the "say-do gap" where actions, words, and images do not match.
• Empowering subordinates to take the initiative in the information environment.
• Providing guidance to subordinate leaders at all levels.

These approaches help to ensure that the messaging is consistent, credible, and impactful. For instance, it's imperative to reduce discrepancies between what is stated and what is actually done, enabling a trustworthy narrative. Additionally, by empowering subordinates and providing thorough guidance, leaders can foster a proactive stance in communication efforts, supporting strategic goals and bolstering the overall communication efforts.