Final answer:
Sales can provide valuable feedback and insights to marketing, share competitor and market trend information, and contribute to marketing campaigns and materials.
Step-by-step explanation:
Sales can provide several benefits to marketing to ensure success in the market. One way sales can help is by providing valuable feedback and customer insights to marketing teams. By interacting directly with customers, sales teams can gather information about customer preferences, needs, and pain points, which can be used to shape marketing strategies and campaigns.
Additionally, sales can share information about competitors and market trends with marketing. This information can help marketing teams better understand the competitive landscape and make informed decisions about product positioning, pricing, and promotional activities.
Lastly, sales can actively participate in the development of marketing materials and campaigns. By sharing their on-the-ground experience and customer interactions, sales can contribute valuable insights and ideas to marketing initiatives, leading to more effective and targeted marketing efforts.