Final answer:
Geoff is demonstrating b) resilience by analyzing his customer base and coming up with a new approach for making sales.
Step-by-step explanation:
Geoff is demonstrating b) resilience.
Resilience refers to the ability to bounce back from setbacks and maintain a positive attitude in the face of challenges. In this scenario, Geoff's sales have been down for the past two months, but he has analyzed his customer base and come up with a new approach for making sales. This shows his resilience and belief in his capacity to deal with adverse situations.
Resilience is an important characteristic in the business world, as it allows individuals to persevere and find creative solutions when faced with difficulties. By demonstrating resilience, Geoff is showing his determination to improve his sales and achieve success in his career.