Final answer:
Publishing companies are characterized by fluctuating production to match sales and seasonal sales. They adjust production to align with demand, aided by computer inventory management for efficiency. Expansion of production is easier in the long term due to the challenges of infrastructure and workforce expansion in the short run. Option D is correct.
Step-by-step explanation:
Publishing companies are characterized by fluctuating production to match sales and seasonal sales. On the supply side of markets, it's noted that expansion of production is more feasible in the long term rather than the short run. Building infrastructure and hiring workers are significant undertakings that require time and investment. Conversely, publishing companies often adjust production frequently to align with shifting demand patterns, which are influenced by seasonality, new releases, and cultural trends.
Companies like Amazon have revolutionized inventory management using technology and large-scale warehousing to save on costs and adapt to consumer demand more efficiently. This demonstrates the significance of computer inventory management systems, which enable firms to maintain low inventories, thus minimizing costs while ensuring product availability.