Final answer:
The criteria for allocating the costs of the mailing between fund-raising and program or management functions are audience, purpose, and content. In this case, the audience criteria has not been met.
Step-by-step explanation:
The criteria for allocating the costs of the mailing between fund-raising and program or management functions (i.e., joint-cost allocation) are:
- Audience
- Purpose
- Content
In this case, the Audience criteria has not been met because it only mentions local businesses, which suggests that the mailing was targeted towards potential donors and not the specific audience the organization serves (illiterate individuals). Therefore, the costs of the mailing cannot be allocated between fund-raising and program or management functions.