Final answer:
Carolyn is studying the acceptable behaviors, norms, and values in Asian markets in order to effectively market diet products in Asia.
Step-by-step explanation:
In order to effectively market diet products in Asia, Carolyn is studying the acceptable behaviors, norms, and values in Asian markets. This involves understanding the cultural values, traditions, and social practices that influence consumer behavior in Asian countries.
For example, Asian cultures, particularly collectivistic cultures, emphasize relationships with others and group activities. This can impact marketing strategies, as products and advertisements may need to focus on communal benefits and group engagement.
By studying the cultural norms and values in Asian markets, Carolyn can tailor her marketing strategies to be more effective and appealing to the target audience.