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Why is packaging such an important component of product in​ Japan?

A.The positioning of the product is important.
B.Colors are very important in the Japanese culture.
C.In​ Japan, "a book is judged by its​ cover."
D.There is a concern about the environmental damage from packaging.
E.In​ Japan, quality of product is most important.

1 Answer

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Final answer:

Packaging is an important component of a product in Japan because it helps position the product, reflects its quality, and addresses environmental concerns.

Step-by-step explanation:

In Japan, packaging is such an important component of a product for several reasons:

  1. The positioning of the product is important: Through packaging, companies can create a desired image and target specific market segments. Good packaging can help differentiate a product from competitors and attract consumers.
  2. Quality of product is most important: Japanese consumers prioritize quality and are willing to pay more for products that are well-packaged and considered high-quality.
  3. Concern about environmental damage from packaging: Japan has a strong focus on sustainability, and there is a growing concern about the environmental impact of packaging. Companies are adopting environmentally-friendly packaging practices to meet consumer demands.
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