Final answer:
Entrepreneurs in the modern age face difficulties such as technological innovations and online identity theft. They need to be adaptable and proactive to succeed.
Step-by-step explanation:
Entrepreneurs today face a range of challenges as they navigate the dynamic business landscape. Two key difficulties include:
- Technological Innovations: Rapid advancements in technology create both opportunities and challenges for entrepreneurs. While new technologies can streamline operations and enhance productivity, entrepreneurs must continuously adapt to remain competitive and meet evolving customer expectations.
- Online Identity Theft: With the rise of e-commerce and digital transactions, entrepreneurs face the risk of online identity theft. Cybercriminals can target businesses and their customers, compromising sensitive information and damaging reputations. Protecting against online identity theft requires robust cybersecurity measures and proactive risk management.
Addressing these difficulties calls for resilience, adaptability, and proactive strategies to stay ahead in the modern business landscape.