Final answer:
A 'Hallmark Event' is significant, often international, and closely associated with a location that has substantial media attention and economic impact. Examples include The FIFA World Cup and The Sydney Olympics.
Step-by-step explanation:
The term 'Hallmark Event' refers to major one-time or recurring events of national or international significance that are identified closely with a particular location. Such events often garner extensive media coverage, contribute significantly to the economy of the host city or country, and enhance the destination's profile and reputation. Based on this definition, the examples provided that could be classified as 'Hallmark Events' are:
- The FIFA World Cup
- The Sydney Olympics
Both the FIFA World Cup and the Olympics are globally recognized sporting events that nations often compete fiercely to host because of the international attention and economic benefits they bring. The Munich Oktoberfest and The Melbourne Grand Prix, while also important events, are on a different scale in terms of their global reach and impact compared to the World Cup and Olympics.