Question

Customer self-service is an approach that encourages customers to physically visit the offices, stores, or facilities of a business and speak face-to-face with a service representative.

A.true
B.false

Answer 1

The statement is false since customer self-service involves using technology to perform tasks without the need for face-to-face interaction, which reduces the need for in-person visits to businesses.

Step-by-step explanation:

Customer self-service is an approach that empowers customers to perform services on their own, without direct assistance or interaction with company representatives.

This statement in the question is false. Customer self-service generally involves the use of technology, such as online platforms, mobile apps, or automatic checkouts to facilitate tasks like checking in for a flight, paying bills, or shopping online.

The trend of customer self-service reduces the need for in-person visits and face-to-face contact, which is the opposite of encouraging physical visits to businesses. Online purchasing, automatic checkouts, and other technological advances have significantly desocialized the shopping experience, as illustrated by the contrast between traditional markets and modern grocery stores or online shopping environments.