Final answer:
Marketing coordinators are responsible for planning and executing marketing campaigns and events, such as international trade shows, establishing contacts, and developing schedules.
Step-by-step explanation:
The role of a marketing coordinator involves a variety of responsibilities, primarily focused on planning and executing marketing initiatives such as international trade shows. Tasks may include identifying and assembling the necessary requirements for such events, establishing significant contacts, developing schedules, coordinating assignments, and overseeing promotional communications, potentially through direct mail campaigns. A marketing coordinator aligns closely with roles such as, but not limited to, a Media Coordinator, who is dedicated to disseminating a political candidate's message through various forms of media, including social channels and public appearances, and an International Trade Coordinator, who manages aspects such as grain purchasing contracts and export operations.
Furthermore, these professionals contribute to vital company efforts such as Environmental, Social, and Governance (ESG) committees, and support company presence in international arbitration panels. Hence, their role is integral to not just marketing but the broader public relations and corporate governance spectrum. Marketing coordinators may also support tasks like subscription procedures, publicity, scheduling, and fundraising, which sometimes overlap with what a promotion assistant might do on a part-time basis.