Final answer:
Impression management aims to maximize good impressions in social and professional interactions, guiding how individuals present their skills and qualities to positively influence others' perceptions.
Step-by-step explanation:
One goal of impression management is to maximize good. Impression management is a strategic process where individuals try to influence the perception others have of them, especially in professional settings such as the workplace. As sociologist Erving Goffman noted, we adjust our behavior based on the social situation and who is present, in order to shape how we're perceived, analogous to playing different roles on a stage.
In the context of starting a new job, impression management is crucial, as new employees are often scrutinized to determine their fit within the team and their ability to collaborate effectively. Successful impression management can lead to several positive outcomes, one being the opportunity for career advancements such as raises and promotions. Thus, the primary objective is to present oneself in a positive light, showcasing skills, abilities, and personal qualities positively, which is encapsulated in the option 'maximize good'.