Question

In the service-system design matrix, a mail contact service encounter is expected to have which of the following?

A. High sales opportunity
B. High degree of customer/server contact
C. High production efficiency
D. Low sales opportunity
E. None of these

Answer 1

A mail contact service encounter is expected to have a low sales opportunity.

Step-by-step explanation:

In the service-system design matrix, a mail contact service encounter is expected to have a low sales opportunity. This is because with a mail contact service, there is no face-to-face interaction between the customer and the server, which reduces the opportunity for any sales transactions to occur. The focus of a mail contact service is more on providing information or resolving customer queries through written communication.