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To achieve its goal of increased market share, Krispy Kreme launched a program in Palm Beach County, Florida, that awards grade-school students a free doughnut for every A on their report cards. Which management function was used to create this program?

A. Planning
B. Organizing
C. Leading
D. Controlling

1 Answer

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Final answer:

The management function used to create Krispy Kreme's program that awards free doughnuts for student grades is Planning, which involves setting objectives and determining actions to achieve them.

Step-by-step explanation:

To achieve its goal of increased market share, Krispy Kreme launched a program in Palm Beach County, Florida, that awards grade-school students a free doughnut for every A on their report cards. The management function used to create this program is A. Planning.

Planning is a fundamental management function that involves setting objectives and determining a course of action for achieving those objectives. In this case, Krispy Kreme identified the objective (increasing market share) and developed a strategic program (rewarding students with free doughnuts for academic achievement) as a way to achieve that specific objective. Planning encompasses all the steps taken before the program is actually implemented, including brainstorming, setting goals, and outlining the process to reach those goals.

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