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Explains the primary reason behind Walmart's failure in Germany.

User Khakionion
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Final answer:

The primary reason behind Walmart's failure in Germany was its inability to adapt to the cultural and business differences in the German market.

Step-by-step explanation:

The primary reason behind Walmart's failure in Germany was the company's inability to adapt to the cultural and business differences in the German market.

When Walmart initially entered Germany in 1997, it tried to replicate its successful business model from the United States, which was based on low prices and a wide range of products. However, German consumers were more focused on quality and value rather than just low prices.

Additionally, Walmart faced strong competition from well-established German retailers like Aldi and Lidl, who already had a strong presence in the market. These retailers had a deep understanding of local consumer preferences and were able to offer products tailored to the German market.

User Klinki
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