Final answer:
Marketing research involves gathering information to determine target customers and effective promotion strategies. Statement is True.
Step-by-step explanation:
True
Marketing research involves the gathering of information in order to determine who will buy the product and what the most effective promotion strategy would be. By conducting market research, companies can identify their target customers, understand their needs and preferences, and develop marketing strategies that effectively reach and persuade them. For example, a company may use surveys, focus groups, or data analysis to collect information about consumer demographics, behaviors, and motivations to inform their marketing decisions.