226k views
4 votes
Which of the following includes a collection of related goods available from a company?

1) Product mix
2) Brand extension
3) Brand loyalty
4) Commercialization
5) Product line

User Yosbel
by
8.2k points

1 Answer

2 votes

Final answer:

A collection of related goods available from a company is known as a product line. This differs from bundling, which is the sale of multiple products or services as a package deal.

Step-by-step explanation:

The collection of related goods available from a company is called a product line. A product line encompasses a group of products that are closely related either because they function in a similar manner, are sold to the same customer groups, are marketed through the same types of outlets, or fall within given price ranges. This concept is distinct from bundling, which refers to selling two or more individual goods or services together as a combined package, often at a special price. An example of bundling is when cable companies offer special pricing for packages that include cable service, internet access, and a phone line.

The correct answer is Product line. A product line refers to a group of related products or goods offered by a company. It consists of different variations of a particular type of product or related products designed to meet the needs of various consumer segments.The collection of related goods available from a company is called a product line. A product line encompasses a group of products that are closely related either because they function in a similar manner, are sold to the same customer groups, are marketed through the same types of outlets, or fall within given price ranges.

User Mahendren Mahisha
by
9.2k points