Question

Which of the following statements about Gen Yers is false?

1) They are concerned with how the product makes them appear and less concerned about the shopping process.
2) These anti-fashion and anti-establishment consumers do not want entertainment or events when they shop.
3) Gen Yers seem to be turned off by promotions that do not take them seriously.
4) Some banks have lured Gen Yers with online user friendliness whereby they can drag money from one account to another all on the same screen.
5) Realizing the Yers' interests, many banks are allowing their customers to set their own rules for transferring funds into savings accounts.

Answer 1

The false statement about Gen Yers is that they do not want entertainment or events when they shop.

Step-by-step explanation:

The false statement about Gen Yers is 2) These anti-fashion and anti-establishment consumers do not want entertainment or events when they shop. In reality, Gen Yers are interested in having entertaining and engaging shopping experiences. They value interactive promotions and events that make their shopping experience more enjoyable. For example, many retailers and brands organize events and pop-up shops that cater to the preferences of Gen Yers.