Final answer:
Quality assurance refers to the process of maintaining consistent quality in products or services by preventing or eliminating defects. By aiming for zero defects, the company is focusing on ensuring high-quality products and improving performance.
Step-by-step explanation:
The goal of 'zero defects' that Mr. Jones discussed in the production meeting is an example of quality assurance. Quality assurance refers to the process of maintaining consistent quality in products or services by preventing or eliminating defects. By aiming for zero defects, the company is focusing on ensuring high-quality products and improving performance.