Question

What characteristic can be chosen to identify a product and distinguish it from others?

1) Name
2) Logo
3) Symbol
4) Package design
5) Other characteristic

Answer 1

Products can be differentiated through physical aspects, intangible aspects, and perceptions in the minds of buyers.

Step-by-step explanation:

Products can be differentiated in various ways to stand out from competitors. One way is through physical aspects of the product, such as its name, logo, symbol, and package design. Another way is through intangible aspects like guarantees, reputation for high quality, services, and offers. Additionally, perceptions of the product in the minds of buyers can also differentiate it, which can be influenced by advertising.