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What ethical dilemmas might professionals in the marketing and advertising industry encounter?

A) The challenge of creating engaging advertisements without any ethical concerns.
B) Balancing the need to promote products with consumers' privacy and consent.
C) Ignoring the impact of their campaigns on vulnerable populations.
D) Operating without any ethical considerations in marketing and advertising.

1 Answer

1 vote

Final answer:

Professionals in marketing and advertising may face challenges related to ethical concerns, consumer privacy, and impacts on vulnerable populations.

Step-by-step explanation:

Professionals in the marketing and advertising industry may encounter various ethical dilemmas. One dilemma is the challenge of creating engaging advertisements without any ethical concerns. This can include avoiding misleading statements or promoting harmful products. Another dilemma is balancing the need to promote products with consumers' privacy and consent. Companies should respect consumers' data privacy and obtain consent for targeted advertising. Additionally, professionals should avoid ignoring the impact of their campaigns on vulnerable populations. They should aim to create inclusive and responsible advertisements that do not exploit or harm vulnerable groups.

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