Final answer:
The primary goal of conducting a job analysis exercise is to identify the performance expectations in the job and the specific competencies that are necessary for effective performance. Job analysis helps organizations understand the skills, knowledge, and abilities required for a particular job role.
Step-by-step explanation:
The primary goal of conducting a job analysis exercise is to identify the performance expectations in the job and the specific competencies that are necessary for effective performance. This process helps organizations understand the skills, knowledge, and abilities required for a particular job role. Job analysis can be done through observation, surveys, and interviews with individuals already in the job or their supervisors.