Final answer:
Organizations are changing from a competitive environment of standardized mass-market products to an environment where companies compete with customized niche-market products and services.
Step-by-step explanation:
The organizations are changing from a competitive environment in which mass-market products and services were standardized, long-lived, information-poor, and exchanged in one-time transactions to an environment in which companies compete globally with niche-market products and services that are customized. Instead of offering standardized products, companies now focus on meeting the specific needs and preferences of individual customers.
By offering customized products and services, companies can differentiate themselves from their competitors and create a unique value proposition. This allows them to target specific niche markets and create customer loyalty. Additionally, advancements in technology have made it easier for companies to collect and analyze customer data, allowing them to offer personalized experiences to their customers.