Final answer:
To address fluctuations in online shopping traffic, companies should use autoscaling feature, which adjusts compute resources in real-time to meet demand. This maintains performance during peak times and optimizes costs.
Step-by-step explanation:
To dynamically match the required compute capacity to the spike in traffic due to increased demand for online shopping, your company should implement a feature known as autoscaling. Autoscaling enables your e-commerce platform to automatically adjust the number of active servers based on the current load, which is ideal for handling fluctuations in traffic patterns.
This ensures that your infrastructure can meet the demands without over-provisioning resources, thus optimizing costs and maintaining performance during peak times.
In the context of supply and demand, this may be compared to shifts in the demand curve due to economic factors other than price, requiring a corresponding adjustment in supply to maintain market equilibrium. Similarly, autoscaling helps in maintaining the equilibrium of compute resources to user demand in real-time.