Lisa, despite effectively presenting benefits and evoking emotions, may have overlooked incorporating concrete data or evidence to substantiate her points and enhance credibility.
While Lisa's presentation effectively highlighted benefits and incorporated emotion, she may have overlooked providing concrete data or evidence to substantiate her points. Integrating statistics, case studies, or examples can add credibility and strengthen the persuasive impact of her presentation.
Evidence not only supports the benefits she presented but also builds trust with the audience by offering factual support. Including data ensures that her claims are grounded in reality and provides a more comprehensive understanding for the audience.
Additionally, Lisa might consider addressing potential counterarguments or concerns to preemptively alleviate doubts. By incorporating evidence and addressing potential objections, Lisa can enhance the overall effectiveness of her presentation, making it more convincing and compelling to her audience.
Complete question:
Lisa prepared a presentation showcasing the advantages to the audience and incorporated an emotionally resonant statement. What crucial element might she have overlooked in her presentation?