Final answer:
A public relations firm is the type of firm an organization would hire to develop and implement programs to manage the organization's image and affairs with consumers and other relevant audience.
Step-by-step explanation:
The type of firm that an organization would hire to develop and implement programs to manage the organization's image and affairs with consumers and other relevant audience is called a public relations firm. Public relations firms specialize in creating and maintaining a positive public image for their clients through various communication channels.
They handle tasks such as creating press releases, organizing events, managing social media accounts, and handling crisis communications. Public relations firms help companies build and maintain a good reputation and establish strong relationships with their target audience.
For example, a public relations firm may be hired by a company to manage its reputation after a product recall or to launch a new marketing campaign.