Final answer:
Order-taking accurately entails ongoing follow-up to ensure complete customer satisfaction. It includes resolving complaints and maintaining high levels of service, which at Gavi's Fast Food Restaurant was achieved through implementing floor markings for better line management.
Step-by-step explanation:
The student asked which statement is true of order-taking. The correct answer is: E. It requires ongoing follow-up to make certain that the customer is totally satisfied. Order-taking involves activities post-sale to ensure the customer remains satisfied with the purchase. This can include handling complaints, addressing concerns or inquiries about the product or service, and ensuring that the customer has a good experience with the purchase overall, thus potentially leading to repeat business.
For example, at Gavi's Fast Food Restaurant, as a lunch-hour manager, part of the order-taking process involved resolving customer complaints promptly which is essential for maintaining good customer service. By using floor markings to direct customers to the appropriate lines, the restaurant was able to improve service efficiency and reduce stress for both their clerks and customers.
Effective order-taking requires understanding the issue through gathering information from various sources such as customer feedback, and sometimes performing a root cause analysis to truly understand and solve the underlying problems of customer dissatisfaction.