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When the Coca-Cola Company was developing its new Dasani bottled water brand, linguists helped guide the naming process. For example, the recurring "a" was chosen because it has a soothing sound. In linguistics, issues pertaining to letters and sounds are matter of:

a. syntax
b. semantics
c. phonology
d. semiotics
e. semantics

User LiorK
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Final answer:

Phonology is the subfield of linguistics that deals with the study of sound patterns in a particular language or languages. It focuses on the organization and use of sounds in a linguistic system.

Step-by-step explanation:

In linguistics, issues pertaining to letters and sounds are a matter of phonology. Phonology is the subfield of linguistics that deals with the study of the sound patterns of a particular language or languages. It focuses on the organization and systematic use of sounds in a linguistic system. In the case of the Coca-Cola Company developing its Dasani bottled water brand, linguists guided the naming process by choosing the recurring 'a' sound because it has a soothing quality.

User Daffy
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