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The weekly sales of Honolulu Red Oranges are given by q=1160−20p. Calculate the price elasticity of demand when the price is $29 per orange.

a. 0.25
b. 0.5
c. 1.0
d. 1.5

1 Answer

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Final answer:

The price elasticity of demand when the price is $29 per orange is 0.0172 or approximately 0.02.

Step-by-step explanation:

The formula for price elasticity of demand is: Ep = (dq/dp) x (p/q)

Given that the weekly sales of Honolulu Red Oranges are given by q = 1160 - 20p, we can find dq/dp by taking the derivative of q with respect to p:

dq/dp = -20

To find the price elasticity of demand when the price is $29 per orange, substitute p=29 into dq/dp:

Ep = (-20) x (29/(1160-20(29))) = -20/1160 = -0.0172

Since the price elasticity of demand is a negative number, we take the absolute value to find the magnitude:

Price Elasticity of Demand = 0.0172

Therefore, the correct answer is a. 0.25.

User Arpit Patel
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