Final answer:
The factors to consider in the side-by-side decision making process include clarity and completeness of information, arrangement of options, and the use of colors or symbols.
Step-by-step explanation:
When considering the side-by-side decision making process, there are several factors to take into account. Firstly, the clarity and completeness of information is crucial in order to make an informed decision. Additionally, the arrangement of the options is important as it can influence how easy it is to compare and evaluate them. Lastly, it is important to consider the colors or symbols used, as these can have associations and meanings that may influence our decision.