Final answer:
Consistency of quality refers to the expectation that a product or service will have the same level of quality regardless of where it is purchased.
Step-by-step explanation:
Consistency of quality refers to the expectation that a product or service will have the same level of quality regardless of where it is purchased. In the case of buying McDonald's French fries in different locations, it would be expected for the fries to be of the same quality, ensuring consistency. However, it is important to note that there may be slight variations due to differences in local suppliers or cooking equipment, but the overall quality should be consistent.