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State Farm's idea of offering banking through insurance agents is an example of which aspect of competitive advantage?

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Final answer:

State Farm's offering of banking through insurance agents is an example of competitive advantage through diversified services, providing convenience and potentially reducing costs.

Step-by-step explanation:

State Farm's strategy of offering banking services through insurance agents is an example of a competitive advantage, specifically through diversification of services. Competitive advantage allows a company to achieve higher sales or margins compared to its market rivals. By integrating banking with insurance services, State Farm can offer a more comprehensive range of services to its customers, appealing to convenience and potentially reducing operational costs. This could be seen as a move to create a one-stop-shop for financial services, which could be a unique selling point in a competitive market.

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