Final answer:
The statement is true; excessive visuals and sounds on a company's website can create 'design overkill' and turn off customers, detracting from the value of the site by making information difficult to process and impacting user experience negatively.
Step-by-step explanation:
True, many visuals or unnecessary sound effects on a company website can indeed be a turnoff for customers, often categorized as "design overkill." A well-designed website should strike a balance between visuals, text, and other multimedia elements to effectively communicate information without overwhelming or distracting the user. Excessive use of graphics, animations, and sounds can detract from the site's value, making it difficult for customers to find what they need or enjoy their visit to the site.
Good website design involves making thoughtful choices about how to use visual and auditory elements to enhance, rather than detract from, user experience. Failing to consider these aspects can result in design choices that do not meet customers' needs. In addition, it is crucial to use high-quality media elements and to ensure that these elements align with the message and image of the company.