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Linda Waters, a chemical engineer at a large pharmaceutical company, has lead a team to develop a new drug that effectively treats the common flu faster than any other drug on the market. This is an example of what type of innovation.

a. process innovation
b. product innovation
c. service innovation
d. management innovation

User IElden
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Final answer:

Linda Waters' development of a new flu treatment represents product innovation, as it exemplifies the introduction of a new drug that adds significant value to its users by treating the common flu more effectively.

Step-by-step explanation:

Linda Waters, a chemical engineer at a large pharmaceutical company, has led a team to develop a new drug that effectively treats the common flu faster than any other drug on the market. This scenario is an example of product innovation. Product innovation involves the introduction of a new or significantly improved good or service that adds value for users. It is distinct from process innovation, which refers to improvements in the methods of production; service innovation, which pertains to new or improved services; and management innovation, which involves novel ways of organizing business practices.

This is an example of product innovation. Linda Waters and her team have developed a new drug that is more effective than existing drugs in treating the common flu. This represents a new product in the pharmaceutical industry that has the potential to disrupt the market and provide a better solution for patients.

User Toffler
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