Final answer:
The term for how a company and its employees treat customers while providing products or services is 'customer service.' This encompasses meeting expectations, assistance, and addressing concerns to ensure customer satisfaction and loyalty.
Step-by-step explanation:
The manner in which a company and its employees treat its customers when delivering the company's products or other deliverables is known as customer service. This term reflects the company's ability to meet customer expectations, provide assistance, and address concerns efficiently and effectively. Good customer service is a critical aspect of a business's reputation and can significantly impact customer loyalty and satisfaction.
The other options, product delivery and salesmanship, are also important aspects of a business but do not specifically define the treatment of customers during the delivery of products or services. Product delivery deals with the logistical aspect of getting the product to the customer, while salesmanship refers to the techniques used to persuade customers to purchase a product or service.