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Shoppers are more likely to buy new food products if?

User Dmityugov
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Final answer:

Shoppers are likely to buy new food products if there is a taste shift to greater popularity, an increase in the potential buying population, a rise in income, or if the price of substitute products increases.

Step-by-step explanation:

Shoppers are more inclined to purchase new food products under certain market conditions. These conditions include a taste shift to greater popularity, suggesting that if the general opinion about a type of food becomes more favorable, demand for that food is likely to rise. Additionally, if the population likely to buy a product increases, perhaps due to demographic changes or successful marketing efforts, sales can also see an uptick.

Another factor that may lead to an increase in purchase behavior is a rise in income, particularly for normal goods, which are goods for which demand increases as the income of individuals increases. Furthermore, if the price of substitutes rises, consumers may turn towards more cost-effective alternatives, which could include new food products that serve as substitutes to the now more expensive options.

Other factors influencing the success of new food products include the physical aspects of a product, which can range from packaging innovations to flavor enhancements. Companies may leverage such attributes in advertisements to catch the shopper's attention. The location of the business selling the product can also play a role; for instance, a grocery store at a convenient location where there is high foot traffic is likely to see more sales of new food products compared to a store in a less traveled area.

User Atters
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