Final answer:
Measurement issues associated with ROI for evaluating investment performance include timing differences in cash flows, consistency in accounting methods, accuracy in budget forecasts, and alignment with industry benchmarks.
Step-by-step explanation:
Measurement issues associated with the use of return on investment (ROI) for evaluating the relative performance of investment centers within an organization include:
- Timing differences in cash flows: ROI calculations may not consider the timing of cash flows, which can lead to inaccurate assessments of investment performance. For example, if one investment has a longer payback period but a higher ROI, it may be favored over a shorter payback period investment with a lower ROI.
- Consistency in accounting methods: To accurately compare investment centers, consistent accounting methods should be used. Different accounting practices can result in different ROI calculations.
- Accuracy in budget forecasts: If budget forecasts are inaccurate, it can affect the ROI calculation and the evaluation of investment performance.
- Alignment with industry benchmarks: Evaluating ROI without considering industry benchmarks may lead to inappropriate comparisons.