Final answer:
B. Provide excellent customer service
The most effective technique in building a clientele is to provide excellent customer service. Market forces sometimes incentivize businesses to act less discriminatorily, but economist William A. Darity Jr. indicates that market forces alone are inadequate in overcoming wage and employment discrimination.
Step-by-step explanation:
One of the most effective techniques in building a clientele is to provide excellent customer service. Good customer service not only ensures repeat business but also encourages word-of-mouth referrals, which are critical in the growth and success of a business.
Discriminating against certain customer groups could lead to a loss of potential clients and market share, whereas charging higher prices than competitors might push customers away unless the value provided justifies the price. Hiring only experienced staff can be beneficial, but it is not sufficient on its own to build clientele if the overall customer experience is lacking.
Regarding market forces and discriminatory practices, economic incentives can push businesses to act in a less discriminatory fashion.
For instance, a flower delivery business noticing that a significant portion of their clientele consists of a group they had biases against might be compelled to cease discriminatory practices to safeguard their sales.
Similarly, assembly lines restricted to hiring traditionally preferred groups might face a talent shortage and thus may turn to a more diverse workforce to meet their labor needs. A biased home health care services firm may recognize that offering unequal wages could lead to staff turnover and ultimately decide that it is more profitable to offer fair wages to all employees.
Despite these scenarios, economist William A. Darity Jr. suggests that competitive market forces alone are insufficient to eradicate employment and wage discrimination.
It is a complex issue that transcends simple market corrections, indicating the need for a multifaceted approach to address these deep-rooted problems.