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Sometimes, companies stretch upward to add prestige to their current products.

Option 1: True
Option 2: False

1 Answer

5 votes

Final answer:

The statement is Option 1: True; companies often stretch upward to add prestige to their products to attract higher-end markets and increase profits. Doing so involves enhancing product quality or branding, leading to economic benefits for businesses, employees, and the nation as a whole.

Step-by-step explanation:

Sometimes, companies do indeed stretch upward to add prestige to their current products, and this statement is True. By improving their product lines—either through enhancing quality or by branding and marketing—they can increase the perceived value of their products. This strategy can, as a result, position products more favorably in the market, attract a different customer segment, and potentially command higher prices. For example, a car manufacturer may introduce a luxury model to elevate the brand's status, influencing the perception of its existing vehicles. Moreover, companies prioritize delivering a consistent product and maintaining their brand's reputation to gain customer trust and loyalty.

In the grand scheme, when businesses offer better or less expensive products, they increase their profits, and employees potentially earn more income. This approach can stimulate economic activity and increase overall wealth. Furthermore, firms that are able to navigate expansion successfully and manage their sales forces well can prevent miscommunications and potentially unethical practices like overcharging or diluting products, which in turn helps protect their brand and the interests of consumers.

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