Final answer:
The concept of core competency allows Smalltown Computer to focus on building custom computers, leveraging their main strengths to excel and stand out in their niche market.
Step-by-step explanation:
The concept of core competency is highly relevant to Smalltown Computer, a local computer repair store that specializes in building custom computers. Core competency refers to a company's main strengths or strategic advantages—certain skills or technology that distinguish it from competitors. For Smalltown Computer, focusing on their ability to build high-quality custom computers allows them to excel and stand out in their market. This specialization could lead to a strong reputation for quality, which attracts more customers seeking custom computer solutions.
Furthermore, by honing their skills in a particular niche, Smalltown Computer can offer superior service, maintain a deep knowledge of their product, and utilize their resources more efficiently than if they tried to offer a wide array of computer-related services. This focus on core competency supports their success and longevity in a competitive industry.