Question

Global Bikes, a worldwide leader in bicycle apparel products, has divisions in Africa, North America, South America, Europe, and Asia-Pacific. Each division is managed independently and has its own line and staff departments. Global Bikes organization is therefore aligned by _____.

a. Product

b. Geography

c. Function

d. Customer Segment

Answer 1

Global Bikes is aligned by Geography, with each division managed independently and focusing on a specific region.

Step-by-step explanation:

The organization of Global Bikes is aligned by Geography. Each division is managed independently and focuses on a specific region, such as Africa, North America, South America, Europe, and Asia-Pacific. This allows the company to tailor its products and strategies to the unique needs and preferences of each geographic market.