Final answer:
In a marketing plan, the description of the economic environment is found in the Macro-situation.
Step-by-step explanation:
In a marketing plan, a description of the economic environment would be found in the Macro-situation.
The economic environment refers to the overall economic conditions that can impact the marketing strategy and operations of a company. This includes factors such as economic growth, inflation, unemployment, interest rates, and consumer spending patterns.
By analyzing the economic environment, a business can better understand the opportunities and challenges it may face in the market, and make informed decisions about pricing, product development, and targeting specific customer segments.