Final answer:
The attitudinal effect occurs when the media impacts how we feel about something or someone. Option 1 is correct.
Step-by-step explanation:
The attitudinal effect refers to the influence that media content has on shaping our attitudes, beliefs, and emotions towards certain things, individuals, or ideas. It's the cumulative impact that gradually molds our perceptions and feelings about a subject. Through repeated exposure to specific portrayals or information in the media, our attitudes can be shaped positively or negatively. For instance, continuous exposure to biased news coverage may lead to a shift in how we feel about a particular issue or person, affecting our overall attitude.
This effect is crucial in understanding how media can sway public opinion, create preferences, or even alter societal perceptions. Advertisers and media creators often aim to leverage the attitudinal effect to shape consumer perceptions and behavior by strategically crafting content that appeals to emotions or alters existing attitudes.
Correct answer: attitudinal effect (Option 1)