Final answer:
The correct answer is c) Personal. Personal communication is tailored to individual customer needs and preferences.
Step-by-step explanation:
A direct communication designed to develop a relationship with a customer is c) Personal. This form of communication is key in building a strong customer relationship because it demonstrates a commitment to individual customer preferences and fosters a sense of importance and value.
In contrast to broader marketing strategies that might encompass social, direct, or targeted communications, personal communication is specifically designed to engage with customers on an individual level. Whether it involves personalized emails, direct phone calls, or face-to-face meetings, personal communication.
Verbal communication within the context of customer relations must strike a balance between being clear and direct, while also remaining considerate and polite. This approach aligns well with journal writing, customer service, and advertising strategies that aim to respect and engage customers effectively.